Born in the rolling hills of Nashville, TN, John’s early fame as a storyteller was, well, a bit exaggerated. He was a compulsive liar—his grandmother an avid skydiver at 75, his father hiking Everest barefoot. When asked why he lied, his answer was simple:

“It just sounded like a better story.”

But when the truth caught up with him, John took a turn for the better. He honed his craft and now transforms nuggets of truth into captivating content. Though he almost became a ninja-cowboy, he heard the health insurance premiums were a bit steep.

When he’s not copywriting, he’s cooking, eating, listening, watching, yapping, traveling, and doing all the things to make him seem more interesting.

Buntin - Nashville

Associate Creative Director (March 2025-current)

  • Led copy across integrated campaigns for national and regional clients spanning CPG, financial services, retail, healthcare, and B2B

  • Contributed to new business growth through competitive RFPs and pitches

  • Shaped the "Go All Out" campaign platform and "Trex vs." creative framework for Trex, the #1 composite decking brand in North America, across broadcast, print, digital, social, and podcast

  • Evolved the "Time to Thrive" brand platform for Republic Bank across consumer, OOH, experiential, and internal campaigns in five regional markets

  • Developed brand voice and sales materials for Clearly Clean, repositioning a B2B food packaging manufacturer from commodity supplier to innovation partner

  • Wrote environmental, wayfinding, and activation copy for Nashville Yards, including Dinkville, the district's pickleball and mini golf destination

  • Clients: Trex Decking, Tennessee Lottery, Republic Bank, Nashville Yards, Clearly Clean, The Joint Chiropractic, TennPop, Shared Spirits

Inspire Brands - Remote

Freelance Associate Creative Director (January 2023-current)

  • Wrote multi-channel campaign copy for two national QSR brands across email, push, in-app, web, and paid social placements

  • Developed segmented messaging for distinct audience targets, tailoring tone, incentives, and CTAs per segment

  • Concepted and executed copy for brand partnership campaigns, seasonal launches, and limited-time offers — managing multiple workstreams simultaneously

  • Clients: Arby’s, Buffalo Wild Wings, Dunkin’ Donuts, Sonic, Jimmy John’s

NerdWallet - Remote

Freelance Associate Creative Director (May-October 2025)

  • Wrote paid social and digital ads for NerdWallet Wealth Partners across Meta, Snapchat, YouTube, and Pinterest.

  • Developed copy frameworks for HENRY audiences, balancing savvy and simplicity.

  • Simplified complex financial products into approachable, actionable messaging.

  • Partnered with strategy and creative teams to refine and optimize evergreen copy.

Focus Brands - Atlanta

Freelance Associate Creative Director (April 2022-June 2023)

  • Revitalized Cinnabon’s newsletter by reimagining its language, tone, and visual style to drive brand engagement and customer loyalty

  • Conceptualized and crafted compelling content for social media as part of integrated 360 campaigns that enhanced brand visibility and audience interaction

    Client: Cinnabon, Carvel Ice Cream

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Razorfish - Atlanta

Associate Creative Director (September 2021-April 2023)

  • Crafted a comprehensive social media strategy and creative messaging framework for Corteva, establishing a cohesive brand voice across global platforms

  • Directed multi-continent campaign productions, leading shoots across diverse markets to ensure brand consistency and high-impact creative assets

  • Developed innovative concepts for 360° campaigns, including digital banners, YouTube, TikTok, Instagram, influencer partnerships, and executive-facing content, creating an engaging and unified brand presence

  • Mentored and managed junior creatives, providing guidance on project work and career development to foster a collaborative, growth-oriented team environment

    Client: Corteva

360i - NYC

Senior Copywriter (July 2019-September 2021)

  • Mentored junior writers, helping them elevate their craft and grow professionally

  • Concepted and executed social media campaigns for prominent national brands, driving audience engagement and brand recognition across platforms

  • Led performance-driven creative initiatives, conducting extensive A/B testing to refine design and copy based on data insights, maximizing impact and ROI for brands

  • Clients: 7-Eleven, United Airlines, Olive Garden, Chico’s, Equifax, JCPenney, Kroger, Asheville, Discover, Emergen-C, Purell, Robitussin, ChapStick, Randstad, Enterprise, Nexium

AMP Agency - NYC

Freelance Copywriter (Sept 2018 - April 2019)

  • Built social media campaigns across Twitter, Facebook, Instagram
    for video, social,radio, OOH, newsletter, and animation

  • Organized productions from beginning to end, managing on set for shoots

  • Won RFPs with innovative creative solutions and tactical digital marketing plans

  • Clients: Lavazza, Welch’s Fruit Snacks, Apple & Eve, LifeStyles, SKYN, Go Organically

Genius Steals

Freelance Copywriter (Feb – Sept 2018)

  • Copywriting for SEO-driven content, optimizing messaging to increase organic traffic and improve search engine rankings​

Freelance Writer

Editorial, Blog, & Screenwriting (May 2017 – Jan 2018)

  • Wrote editorial and blogs, and ghostwrote for influencers & bloggers across industries like fashion, wellness, entertainment, and food, adapting tone and style

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Cinetic Media NYC

Intern (Feb - May 2015)

  • Provided detailed script coverage and recommendations for clients and distribution teams, offering insightful analysis to support decision-making and project development.

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Go-To Copywriter

(Always)

  • Bachelor(ette) party emails, birthday invitations, love notes

  • 100% engagement rate